be more
content
Our bmc
breakthrough blueprint
This is for you if you're a founder or leader who . . .
needs a big idea to reframe problems, to open opportunities and to solve conflict
needs to stand out and reach more of the right people
needs to raise your game to win more work or better value work
wants to attract higher quality staff, motivate them and keep them
needs to adapt to a changing environment in order to survive or thrive
needs to develop a new product, identify new markets or win funding for growth
wants to see progress towards both your business and personal goals
wants to make the competition think "what just happened?"
This is for you if you're a founder or leader who . . .
needs a big idea to reframe problems, to open opportunities and solve conflict
needs to stand out and reach more of the right people
needs to raise your game to win more work or better value work
wants to attract higher quality staff, motivate them and keep them
needs to adapt to a changing environment in order to survive or thrive
needs to develop a new product, identify new markets or win funding for growth
wants to see progress towards both your business and personal goals
wants to make the competition think "what just happened?"
We asked Chat GPT why founders and leaders should take advantage of strategic creative partnering with be more content.
Chat GPT said: "Because this boutique consultancy combines human judgement with AI-powered speed to help you think sharper, create better, and turn ideas into real business results.”
This is what we deliver in our perfectly packaged, easy-access bmc breakthrough blueprint.
"Brand is the single most important investment you can make in your business."
STEVE FORBES
Our bmc breakthrough blueprint has four elevations, which we can use as an entire end-to-end process, or as four standalone programmes, or for selecting smaller projects, to make the difference you need. We can work intensively at a sprint, or paced out, to suit your timescale and budget.
ELEVATION 1
Brand
big
thinking
Defines the problems worth solving - and solves them.
We bring a fresh, external perspective to your business - reframing known problems, uncovering hidden ones, and identifying insight with real commercial potential.
Using proven methods like Tension Mapping and Six Thinking Hats, we work with you to turn complexity and blockers into clarity and opportunities. We use ideation techniques for the creative leap you need for a business breakthrough. And we test developed strategies for impact, before implementation.
ELEVATION 2
Brand
world
building
Shapes your business reality, not just brand guidelines.
We define and design the reality your brand operates in - from the 'brand big bang' that brought your world into existence (what problems you solve and who for), to how your brand world relates to other brand worlds, and to what must always remain the same to give your brand world values and identity. We define product and service entry points that link seamlessly with offline and online experiences and partner interactions - an ecosystem others can create with you.
ELEVATION 3
Brand
community
building
Activates your people without them relying on you.
In today's world of scepticism and mistrust, what you say about yourself is in fact less important than what others say about you.
We support you to build meaningful relationships with the people who matter to your brand - not passive audiences but active participants. We design ways for your people to talk to each other, not just to you, so your brand world grows through peer to peer connection and community, not just top-down communication.
ELEVATION 4
Brand
gravity
generation
Keeps the people who matter in your brand world and attracts more
Anyone can use AI to make content at speed and volume. You don't need to contribute more noise. You need to cut through with content that creates an irresistible magnetic force, pulling people to you.
By combining insight and imagination into powerful creative and content strategy, and by using our expertise and experience to execute with impact, we create ideas, content and experiences that keep your brand world spinning and ensure that the force is always with you.
"Brand is the single most important investment you can make in your business."
STEVE FORBES
Our bmc breakthrough blueprint has four elevations, which we can use as an entire end-to-end process, or as four standalone programmes, or as selected smaller projects, to make the difference you need. We can work intensively at a sprint or paced out, to suit your timescale and budget.
We bring a fresh, external perspective to your business - reframing known problems, uncovering hidden ones, and identifying insight with real commercial potential.
Using proven methods like Tension Mapping and Six Thinking Hats, we work with you to turn complexity and blockers into clarity and opportunities. We use ideation techniques for the creative leap you need for a business breakthrough. And we test developed strategies for impact, before implementation.
ELEVATION 1
Brand
big
thinking
Defines the problems worth solving - and solves them
We bring a fresh, external perspective to your business - reframing known problems, uncovering hidden ones, and identifying insight with real commercial potential.
Using proven methods like Tension Mapping and Six Thinking Hats, we work with you to turn complexity and blockers into clarity and opportunities. We use ideation techniques for the creative leap you need for a business breakthrough. And we test developed strategies for impact, before implementation.
ELEVATION 2
Brand
world
building
Shapes your business reality, not just brand guidelines
We bring a fresh, external perspective to your business - reframing known problems, uncovering hidden ones, and identifying insight with real commercial potential.
Using proven methods like Tension Mapping and Six Thinking Hats, we work with you to turn complexity and blockers into clarity and opportunities. We use ideation techniques for the creative leap you need for a business breakthrough. And we test developed strategies for impact, before implementation.
ELEVATION 3
Brand
community
building
Activates your people without them relying on you
We bring a fresh, external perspective to your business - reframing known problems, uncovering hidden ones, and identifying insight with real commercial potential.
Using proven methods like Tension Mapping and Six Thinking Hats, we work with you to turn complexity and blockers into clarity and opportunities. We use ideation techniques for the creative leap you need for a business breakthrough. And we test developed strategies for impact, before implementation.
ELEVATION 4
Brand
gravity
generation
Keeps people in your brand world and draws more
"Brand is the single most important investment you can make in your business."
STEVE FORBES
Let's talk.
